LINK SUSTAINABLE LAB
A design and built ESG Experience Center with over 5,000 sqft. to present the theme of Sustainable food chain.
Role
Interactive Idea, Story Flow, Art Direction, Game Experience, UI, Motion, 3D
Brand
My responsibility is to create an impactful visitor journey, including story development, interactive environments and experiences, and digital assets such as UI, graphics, motion, and 3D for different multimedia sections.
INTRO
#Immersive Experience
Starting with over 5,000 square feet of space, "Begin" unfolds the narrative of "We are One."
We crafted the storyline, storyboard, and provided direction for this immersive experience.
Role
Impactful Experience - Lead the team to find out what’s the most impactful setting to captivate visitors right from the start and combine it with powerful storytelling.
Story Flow - Craft the storyline.
Art Direction - Design a mockup scene about the story
PARTICLE SYSTEM
We research and develop the Particle system, of Unity Game Engine, which provide a real-time and stunning rendering of the scene.
INTERACTIVE BRAND ZONE
#Ipad #Projection #Interactive
Here is the area of the brand's sustainable system of their property. 4 iPads and 2 projections for table and pillar.
I designed it as a Collection game for visitors to enjoy exploring more. There are 12 Buildings, 12 3D Animations, and 12 collectible badges.
Role
Interactive Experience - The client wanted visitors to have the opportunity to explore their sustainable systems multiple times. To meet this request, I crafted a collection-style game where visitors aim to gather all the permanence icons.
Art Direction - To enhance the experience, I present an art direction closely a gaming style. This involved designing an isometric map and badges, each property designed by its physical building.
Design Assets & Production - designed all 12 Buildings from physical one, 12 3D Animations on the Hong Kong map with realistic ocean simulator, 12 collectible badges to present unique sustainable system.
TAILOR MADE CITY
I designed and built the building block and with their unique sustainable icon for the the brand. Rendering in Cineam4D With Octane and composition with After Effect.




INTERACTIVE MOTION TRACKING
#Kinect #Motion Detection
A motion tracking for visitors’ running action and hand up or down to select correct answers.
Role
Interactive Experience - We already had a movie and a touch kiosk, so I wanted to have another experience in the lab and I designed a game with motion tracking sensors for visitors to learn how to do in daily life to choose food to make sustainable development.
Art Direction - Set the art direction for Game Designers to follow up on the game scene design.
UI and Graphic Production - Handle all of the UI and 24 Prosp 3D elements production.

Food icon in game

Food icon in game

Food icon in game

Food icon in game

Food icon in game

Food icon in game

Food icon in game

Food icon in game
TOUCH KIOSK GAME
#Touch kiosk #Projection # Interactive
Isometric cartoon-style food chain map with interesting interactive just through swiping the finger up.
Role
Interactive Experience - Designed an interactive experience for visitors to understand the facts of each food that we can find in the supermarket instead of a pure touch information kiosk.
Art Direction - Set the art direction for other designers to follow up on the drawings and motion.
AGENCY : DON’T BELIEVE IN STYLE
EC MMXXII